The Lidl week 37 flyer, 7 to 13 September: 56 pages, with two shorter windows nested inside it

This one runs to fifty-six pages, from Monday 7 September to Sunday 13 September, the thickest of the five scanned today. It is not the only Lidl flyer this week: there is also one running 9 to 13 September and one running 11 to 13. All three end on 13 September while the start dates are the 7th, the 9th and the 11th, nested one inside the next.

• The Lidl week 37 flyer: fifty-six pages, valid 7 to 13 September 2026. (source 1)
• A second flyer the same week: 9 to 13 September. (source 2)
• A third the same week: 11 to 13 September, just three days. (source 3)
• The window runs Monday to Sunday, the same shape as Albert Heijn and AH XL, while Dirk and Hoogvliet run Wednesday to Tuesday this week. (source 4)

The sum is usable days: end date minus start date plus one is how many days a flyer gives you. This one gives seven, the second gives five and the third gives three. All three end on Sunday 13 September, so the later one starts the more a missed day costs: losing a day out of three is a third gone, out of seven only a seventh.

The second sum is thickness: pages divided by days is pages a day. This one is 56 over 7, which is 8, the highest of the five today, against 4.6 for Dirk and about 4.1 for Hoogvliet. More pages does not mean cheaper, but it does mean more time to get through. If you only want the fresh-food pages, jump to that section rather than starting at page one.

Hokimi field note: three flyers on different windows running at once means the shelf can carry price cards from more than one start date at the same time. If a shelf card does not match the flyer in your hand, read the dates on the card first to see which window it belongs to before asking staff.

Retailer

Lidl

Valid

Monday 7 to Sunday 13 September

Pages

56, the thickest of the five scanned